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Bitmovin launches free tool for OTT encoding

Bitmovin has announced the Per-Title Ladder Benchmark Tool, a free online resource for any video content owner or network operator to receive guidance on the optimal OTT encoding configuration for their content.

Per-Title Encoding offers automated ladder (a set of individual encoded streams corresponding to a given asset or live stream) creation intelligence for VOD services, optimised by content type to achieve video quality benefits while lowering total cost of ownership. Coupled with 3-pass encoding, this approach maximises video quality for content, helping operators boost their brands and compete against the top SVOD offerings.

The Per-Title Ladder Benchmark Tool provides key bandwidth and video quality data needed to optimize any existing encoding technology. New users can use the tool up to 20 times, uploading assets representing their typical content to receive an assessment of their chosen bitrate ladder, as well as a content-specific bitrate ladder obtained through the Bitmovin Per-Title Encoding algorithm. The tool also provides storage cost saving estimates.

“We’re launching the Ladder Benchmark Tool to help developers and product managers handle the perennial challenge of optimizing encoding technology for the actual content they need to deliver," said Stefan Lederer, CEO at Bitmovin. "The tool uses the core capabilities of our Per-Title 3-pass encoding technology to take the guesswork out of maximising encoding efficiency. We’re inviting anyone to submit clips of their typical content, get a tailored recommendation, and see the difference for themselves.”

www.bitmovin.com

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