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GO Malta transforms TV with Edgeware technology

Edgeware has announced that GO, Malta’s leading communications services company and first quad play provider, is extending its partnership with Edgeware to help it shape the future of TV in the country. The company deployed a new solution that includes Edgeware’s CDN and Origin platforms, enabling it to deliver multi-screen services and provide viewers with a fully mobile and flexible TV-experience.

With terrestrial and cable TV continuing to face fierce competition, GO is preparing to make the leap and offer its subscribers a multi-screen service that provides the personalised and high-quality viewing experience they now demand. The use of Edgeware’s CDN and glitch-free origin solutions enables GO to unlock the value of its live and VoD assets. GO now has access to the latest distribution technologies and more capabilities – such as ad insertion and subtitling technology – across more formats, allowing it to evolve its TV services with greater interactivity and mobility.

“To effectively build our offering, we rely on high quality solutions that can cope with up to 100,000 simultaneous streams," said Chris Attard, senior manager of TV systems at GO. "No other hardware servers could deliver the reliability we asked for and Edgeware has delivered on promise in every aspect. Edgeware also presents an end-to-end solution, which means there’s no need to go elsewhere. It’s a one-stop shop with no risk and that’s very important to us as we continue innovating TV.”

GO has been an Edgeware customer for many years, having deployed its IPTV solution in 2010 to provide customers with attractive features such as catch-up, rewind, record and pause live TV. This has helped GO build a loyal base of more than 100,000 pay-TV subscribers, with the extension of its partnership with Edgeware signalling the next stage in GO’s journey to further innovate and expand its TV services.

Chris Attard continued: “As a small and agile customer, we often push boundaries which sometimes present challenges. However, with Edgeware, we’ve always had a very open dialogue and their teams have always been spot on in the service they have provided. Edgeware has been a very important partner in our quest to create TV services that customers long for. Nine years of collaboration and a new ambitious project certainly proves that we’re a happy customer.”

Johan Bolin, chief product and technology officer at Edgeware, added: “GO has clearly demonstrated its commitment to constantly elevate its TV offering and provide services that its customers love. This has already been a long and fruitful partnership, and we’re delighted to be able to continue supporting GO in its journey towards the next era of TV.”

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