At NAB Show 2019, DVB, an industry consortium that develops open interoperable technical specifications for the delivery of digital media, will demonstrate how it is enabling an open standards-based approach to OTT and broadband television, as well as Low Latency DASH (LL-DASH) and Multicast Adaptive Bit Rate (mABR) for video streaming applications. This marks the first time DVB has exhibited at the NAB Show since 2010.
"Broadcast TV works. It just works. You turn it on, and it's there. It works because of open standards and the reliable, robust delivery methods at the heart of broadcasting," said Peter MacAvock, chair of DVB. "We believe that OTT should work just as well, if not better. If you agree, then come and talk to us at the NAB Show about how we can collaborate on standards to ensure TV continues to work flawlessly, even when it's not always on a TV."
Executive Presentations:
In the Connected Media|IP Debate Theater on Monday 8 April from 12 to 12:40 p.m. Peter MacAvock, DVB chairman and head of delivery, platforms and services in the EBU's Technology & Innovation Department, will participate in a panel called 'Winning hearts and minds to compete in the TV battleground'. The panel will examine content discovery, recommendation, and personalization trends. Challenging questions around the readiness of key technologies and standards will be answered, with insights provided about where the user experience is heading and how operators can succeed in building compelling platforms and engaged viewers.
Also on Monday 8 April, from 4:40 to 5 p.m. in the Connected Media|IP Presentation Theater, MacAvock will give a presentation called 'Evolving linear TV in an OTT world'. During this session, attendees will learn about how the DVB Project is delivering new specifications to enable a standards-based approach to OTT, whether in the context of hybrid broadcast platforms or as a standalone proposition.
