OTT Insights: Uptake, Perceptions and the Worldwide Evolution
An in-depth view of media viewing habits, perceptions and expectations, and of the streaming landscape globally.
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About us
Switch Media is excited to exhibit at this year’s NAB Show where we’ll launch our product suite, MediaHQ.
Housing a complete suite of components coupled with a powerful workflow engine, MediaHQ empowers content owners to enhance, replace or launch an exceptional video experience, across every screen.
Use any or all capabilities to manage and assist in the delivery of content, both online and traditional broadcast – seamlessly, effortlessly and quick to market.
With each component easily integrating with existing systems, MediaHQ provides flexibility based on individual requirements. From ingest, media management and media preparation to distribution and analytics, you’ll have access to everything you need under one roof.
Delivering multi-award-winning solutions for major content owners and live events worldwide, we’ve simplified the complexity of online video, so anyone can stream and monetise content, effortlessly. MediaHQ – Powering effortless video
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Media Manager
Media Manager is a dynamic media management solution that enables upload, archive, edit and delivery of your media to multiple online devices, with automatic analytics on viewer uptake.
AdEase - SERVER-SIDE AD INSERTION
AdEase is a server-side ad insertion solution with advanced anti-ad-blocking and audience targeting capabilities. Enabling pre, mid and post-roll ad placement, AdEase provides a personalised viewing experience for your audience, as well as maximum revenue for you.
Switch Live
Switch Live is a framework for capturing, encoding and publishing live streaming video content to any screen or device.
Switch Media Continues to Grow European Offering as Part of Global Expansion
For Switch Media, key appointments for Europe, Middle East
and Africa (EMEA), Märta Rydbeck as its Managing Director
and Tomas Weber as its Technical Director will add further
experience to the company’s global leadership team
and assist it to deliver on a strategy to drive continued growth
and industry disruption.
Switch Media launches MediaHQ at NAB 2019
Switch Media, is launching its product suite, MediaHQ at NAB 2019, on booth SU10721. MediaHQ uses a powerful workflow engine and houses a flexible suite of modular components that integrate seamlessly with existing systems, which are supported by the company’s expert inhouse technical team to provide assistance 24/7.
Switch Media enters APAC as part of global expansion
Oscar Gutierrez takes on the newly created role of VP Business
Development, Asia which will see him spearhead Switch Media’s
Asia Pacific business at a time when the region’s demand for
video continues to grow.
Switch Media taps into new markets as demand for online video soars
To meet the increasing demand from international broadcasters and content owners to develop, enhance and monetise their online video solutions, Switch Media has embarked on a global growth strategy with three new appointments.
Switch Media CEO, Mark Johns said “These key appointments provide a tremendous foundation for our next phase of growth into new markets. With the addition of Asia, Switch Media has presence in six regions also including Australia, NZ, the USA, Africa and India.”
Switch Media launches European expansion with strategic acquisition
One of the world leaders in online video technology, Switch Media, today announced its acquisition of Swedish based media systems integration consultancy, Mediasmiths AB, as part of its growth plans for the European market.
Freeview adds web to Live Streaming & On Demand FV Line-Up
Switch Media is excited to have provided end-to-end development and delivery of the Freeview FV website, now available on all major browsers.
In a world-first for the free-to-air (FTA) industry body, Freeview has launched the new FV online television platform, which allows viewers to stream live TV or use it for on-demand content needs.
Switch Media Partners with Telaria to enable more addressable advertising for OTT streamed content
Advertisers will be able to target more addressable advertising to
audiences across Video on Demand streaming services, following an upgrade of Switch Media’s AdEase platform to be interoperable with video advertising management software Telaria.
Consumer expectations of streamed content sky high - research reveals
The growing number of over the top (OTT) streaming video services face being left behind if they fail to keep up with consumers ever increasing expectations, according to a new industry whitepaper.
OTT Insights: Uptake, perceptions and the worldwide evolution 2018, released by Switch Media – a world leader in OTT streaming technology, reveals a growing dependence on streaming and therefore a new level of demand and expectation
which, if left unmet, may have viewers switching off.
Setting the standard for IPTV delivery to smart devices
New Zealand’s new Freeview On Demand service provides viewers with a major upgrade to the previous FreeviewPlus platform with seamless browsing, effortless streaming and optimised playback of TVNZ, Three and Maori Television content.
Developed by leading Over the Top solution provider Switch Media, the On Demand service commenced a rolling launch earlier last month to replace the previous FreeviewPlus offering.
Freeview Plus awarded top honour at international Connies Awards
As proud OTT service provider for Freeview AU, Switch Media is thrilled to have facilitated end-to end delivery of the award-winning Freeview Plus service upgrade. Winning Best TV/Video Upgrade or Launch at the international 2018 Connies Awards in London, the upgrade was designed
to make content discovery easier than ever before, with a simplified user experience, additional features and a fresh look and feel.
Streaming wars: Netflix, ABC and SBS dominate
While Netflix dominates, new research shows that ABC iview and SBS On Demand are the other significant contributors to the growth of streaming services in Australia.
The research - undertaken by Stable Research on behalf of Switch Media, a world leader in over the top (OTT) streaming technologies - found the highest uptake of ABC and SBS is from older Australians, with 70% and 67% of over 65-year-olds watching iview and On Demand respectively.
SpotX Partners With Switch Media To Offer Personalised Ads Across OTT
SpotX, a global video advertising and monetisation platform, today
announced a compatibility with Switch Media, one of the world’s leading cloud-based streaming companies, to power server-side ad insertion (SSAI) for personalised advertising across live, sports, events and video on demand (VOD). The solution is part of AdEase, Switch Media’s multi-screen, digital product offering.
